Eight engagement benefits
Built around how independent optical businesses actually grow. Each benefit is delivered as an operational system — not a promise. Backed by SLAs, technology and a partner success team.
Home Eye-Testing Leads Demand delivered, not chased.
Verified home eye-test bookings auto-routed to your store by pincode, capacity and SLA.
Pincode + capacity based auto-allocation Verified patient contact & prescription intent No upfront marketing spend from your side 3-5x
more qualified walk-ins / month
Increase Eyewear Orders Convert tests into eyewear sales.
Every test is engineered to convert into an in-store frame and lens purchase.
Structured prescription handover flow Frame & premium lens upsell scripts Higher average order value per patient +38%
uplift in monthly order volume
Hyperlocal Digital Visibility Own your neighborhood online.
Google Business, local SEO and paid demand managed so your store ranks first in your zone.
Managed Google Business Profile & reviews Local SEO landing pages per pincode Targeted paid demand inside your zone #1
ranking goal in your service zone
CRM & Customer Retention Patients for life, not for one visit.
Lifetime patient records with automated recall for re-tests, replacements and renewals.
Lifetime patient & prescription records Automated re-test and replacement reminders Warranty, AMC and loyalty tracking 60%+
patient repeat rate target
HEC Certified Branding An instant trust signal.
Wear the HEC badge — a nationally recognised trust mark that wins patient preference.
Physical signage, certificate and digital badge Listing on the HEC Find a Partner directory Co-branded creatives and store collaterals 100%
verified & audited partners
WhatsApp & Booking Automation Never miss a lead, day or night.
Bookings, follow-ups and missed-lead recovery on full WhatsApp + voice autopilot.
24x7 booking and confirmation flows Automatic missed-lead recovery Two-way WhatsApp on a verified number <2 min
average lead response time
Exclusive Territory Rights Your pincode. Yours alone.
Pincode-level exclusivity — no other HEC partner competes inside your protected zone.
Pincode-level exclusivity contract Protected lead and referral routing First right on adjacent zones as you grow 1 of 1
HEC partner inside your zone
Tech Without Heavy Investment Enterprise tools, zero infra cost.
Booking engine, CRM, automation and analytics included — pay only as you earn.
Zero software or setup cost Mobile + desktop partner dashboard Pay-as-you-grow revenue share model ₹0
upfront technology investment